SNiF Tags are designed to be attached to your dog and then they allow you to monitor your dogs activity, who they meet, who his friends are, who he meets of your own friends and what not. There is an online interface which allows you to track the dogs exercise routines and the data is kept so you can analyze and see if your dog is getting lazy. When the dog meets another dog with a tag it then shares the info with you.
Also details of the owners are exchanged when the dogs are in range and this allows you to contact the dogs owner, share info and make new friends. It does this all with the custom built radio communications protocol.
Via: SnifLabs
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