Toyota have released a new iPhone app that attempts to educate as well as advertise the features of the Prius car… in particular it’s Draw feature is the funkiest as it allows you and your iPhone to interact with a large screen over in Times Square New York. When you have downloaded the application you load it up and draw on the screen. Your drawings are then thrown up on to the huge screen and mixed with the Prius. Although I say it’s the funkiest part of the app, admittedly it’s not that amazing, but still kind of cool in a weird way.
Other features of the Prius iPhone App include 360 degree views of the interior and exterior of the car along with interaction with the camera on the phone as well as a 10 level game that makes use of the accelerometer in some shape or form.
To download the app do a search for Prius on your iPod touch or iPhone and you should see it listed there. For now, enjoy the video…
Press release details available over at Toyota.
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